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Automotive marketing platform with lead generation and analytics tools.
- Laravel
- Lead generation
- Analytics
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Custom CRM Development for Sales and Lead Management
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What is a custom CRM, and why build one?
A CRM (customer relationship management) system stores your leads, customers, deals and conversations in one place so nothing falls through the cracks. A custom CRM matches your exact sales pipeline and connects to your website forms, WhatsApp, email and Google Sheets, without paying per-user fees for features you never use.
Who is it for?
- Sales teams tracking leads in spreadsheets or WhatsApp chats
- Agencies and service businesses with a defined pipeline
- Companies that outgrew a generic CRM or pay too much per seat
- Businesses that want lead generation and sales data in one dashboard
What is included in crm development?
- Lead capture from website forms, landing pages and APIs
- Custom pipeline stages, deal values and owners
- Tasks, reminders and automated follow-up emails
- Activity history: calls, notes, emails and WhatsApp links
- Roles and permissions for managers and sales staff
- Dashboards and reports on sources, conversion and revenue
- Import/export and Google Sheets sync
- Optional AI features such as lead summaries and reply drafts
How does the process work?
- 1
Pipeline mapping
Document how a lead becomes a customer in your business today.
- 2
Data model
Design contacts, companies, deals and activities around that pipeline.
- 3
Build MVP
Leads, pipeline and tasks first, so the team starts using it quickly.
- 4
Automate
Add follow-ups, integrations, reports and AI helpers.
- 5
Adopt
Migrate existing data, train the team and refine based on real use.
Which technologies are used?
- Laravel
- MySQL
- Livewire / Alpine.js or Next.js
- Queues
- Email APIs
- Google Sheets API
- OpenAI API
Built by someone who does lead generation
Ehsan has 3+ years of hands-on business development and lead generation, so the CRM is designed around how leads are actually qualified and followed up, not just how data is stored.
Custom CRM vs. off-the-shelf CRM
Generic CRMs are a good start, but costs grow with every user and workflows get forced into someone else’s structure. A custom CRM is a one-time build you own, with only the fields and steps your team needs.
CRM Development: frequently asked questions
Can the CRM capture leads from my website automatically?
Yes. Website forms, landing pages and ad lead forms can post directly into the CRM through an API, with the source recorded for reporting.
Can you migrate data from my current CRM or spreadsheets?
Yes. Contacts, companies and deal history can be imported from CSV, Excel, Google Sheets or another CRM’s export.
Can the CRM send WhatsApp or email follow-ups?
Email follow-ups can be automated directly. WhatsApp can be connected through the WhatsApp Business API or click-to-chat links, depending on your setup.
Is the CRM secure?
Yes. It uses authentication, role-based access, input validation and HTTPS, and is hosted on a server with regular backups.
Need crm development? Let’s talk.
Tell me what you need, whether that’s a web app, a store, an AI feature, more leads or a faster website. You’ll get a clear reply within 24 hours.